Beneful: It’s For Every Dog

Healthful. Flavorful. Beneful. A catchy slogan that ties together every segment of Beneful advertisements. Beneful features many types of dogs: dogs trained to complete a Rube Goldberg machine resulting in the release of nearly one fhundred balls to play with, everyday dogs with power ties and dogs that are best friends swimming along their masters.

Beneful consistently touts its many ingredients that make it an excellent choice of food for dogs. Real beef, whole grains and accents of healthy vegetables show consumers Beneful is the choice for their best buddies. It is dog food that is rich in flavor that your four legged friend will appreciate. Beneful is what your pet wants.

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